Mobile shapes cloud services

There's an interesting guest post on TechCrunch this morning by Marc Benioff of salesforce.com, an archetype for or epitome of cloud services, talking about how 'cloud services' are evolving. I hate his 'Cloud 2' moniker, but agree with some of his hypothesis, if not all:

Cloud 1 ————————————->Cloud 2

Type/Click———————————->Touch
Yahoo/Amazon—————————–>Facebook
Tabs——————————————>Feeds
Chat——————————————>Video
Pull——————————————->Push
Create—————————————->Consume
Location Unknown————————->Location Known
Desktop/notebook————————->Smart phone/Tablet
Windows/Mac——————————>Cocoa/HTML 5

Fundamental Shift in Cloud ComputingFWIW, we believe that amazon.com and Google will both thrive, and remain deeply skeptical about Twitter.

One very interesting development, is how this battle is affecting standards for rich graphics on the web. Marc notes the move to Cocoa and HTML5; we were skeptical about HTML5 but may re-examine our position given the impact of the iPad and the iPhone, as highlighted by this recent post from Gizmodo:

The iPad doesn't run Flash. If your website uses Flash, it won't play well on the iPad. Turns out, a lot of people want their sites to look pretty on the iPad. So the internet's already starting to look different.

One of the more interesting effects of the iPhone was that it drove a ton of websites to format their content for the phone in at least of two ways, and often both: iPhone-optimized sites, with more finger-friendly navigational elements that look almost app-like, and actual iPhone apps. We're seeing a repeat with the iPad, though the adjustment appears to be less about the screen size than its lack of Flash support, and there's the fact a lot of sites will be ready on day one. (Though before we go any further, let's be clear: Flash is sticking around, for many reasons, regardless of Apple's opinion of it.)